awards trust mark advanced
awards trust mark logo outstanding
awards trust mark accredited

The Independent Awards Standards Council – Trust Mark Scheme

What is the Awards Trust Mark?

The Awards Trust Mark scheme is a not-for-profit accreditation programme run by The Independent Awards Standards Council with the goal of, as the name suggests, enhancing trust between those entering awards schemes, and the organisations running them.

It is based around a voluntary code of conduct that awards organisers commit to. All levels of the Trust Mark require a director to sign up to this code of conduct. The highest levels (advanced and outstanding) not only have the most extensive list of elements within the code of conduct, but are also validated by calling a randomly selected awards judge and awards entrant.

The scheme is not-for-profit. All individuals on the council, and organisations supporting the scheme, monitor their investments and the fees charged to award organisers are purely to cover these costs. Any surplus is reinvested back into the scheme.

The scheme is already raising standards in the industry, and we would encourage everyone entering awards to encourage the organisers to commit to the code of conduct and thus earn an Awards Trust Mark.

If you are aware of an accredited award doing something that suggests they are not complying with the Awards Trust Mark code of conduct, then please contact us so we can investigate further. 

What is the evidence for needing one?

The need for the Trust Mark, and the elements within an agreed code of conduct, are based on research by Boost Awards that gained input from both awards entrants and organisers. This research showed that about 80% of businesses entering awards would be influenced by such a scheme when picking awards to enter. It found that transparency was essential, and that most awards organisers were willing to consider such a scheme, for the benefit of all stakeholders within the awards industry. The research also showed that perceived trust in the judging process used in an awards scheme is one of the most influential factors for businesses in picking schemes to enter.

So how does the Awards Trust Mark work?

There are three tiers available as shown below (Click logos to apply):

awards trust mark accredited

Awards Trust Mark

“Accredited Award Scheme”

awards trust mark advanced

Trust Mark – Advanced

“Ethical Awards Scheme Accredited”

awards trust mark logo outstanding

Trust Mark – Outstanding

“Ethical Awards Scheme Accredited”

What do we get for applying?

Any awards scheme that earns an accreditation:

  • Can use the Awards Trust Mark logo, of the level of accreditation that they have earned, in any marketing for a period of 12 months after accreditation has been earned. When in digital form, the logo must link to the corresponding page on this www.awardstrustmark.org website which explains what that level accreditation means.
  • Will have their awards scheme marked with a correspondingly coloured tick on the awards-list.co.uk and awards-list.com websites. These sites are the agreed locations where the accreditation level is published and can be verified. The research clearly shows that organisations choosing which awards to enter will lean towards those with Trust Marks.

Latest News

June 2022 – Happy to report that we have been busy checking standards in the awards industry as ever. We are delighted to announce that The Security & Fire Awards are newly accredited, impressing us with their transparency, fairness and general all-round organisation. We also have a number of awards that have reaccredited but at a higher level this time round – multiple awards by Awards International have achieved outstanding status, as well as The ARMA Ace Awards (outstanding) run by the Association of Residential Managing Agents. Congratulations!     

 

ARMA Ace Awards

February 2022 – As we are all aware, the Hospitality and Tourism industries have been particularly hard hit by the pandemic. It is therefore all the more important that excellence and best practice in the face of these challenges gets the recognition it deserves. We are very pleased to announce that the VisitEngland Awards for Excellence has achieved Trust Mark accreditation. The scheme runs both regional and national events, championing the very best of the country’s tourism industry. Congratulations on your Trust Mark accreditation!  

visitengland awards for excellence

February 2022 – The Awards Trust Mark accredits well-organised awards from around the world. We are delighted to announce that the AUIS Innovation Awards has achieved Trust Mark accreditation status. The AUIS Innovation Awards highlights innovation excellence in institutions in the KRI region & Iraq, providing recognition for entrepreneurs and institutions in the region. Congratulations to all involved in organising them and for meeting the high standards required for accreditation.  

auis innovation awards

January 2022 – The Awards Trust Mark is growing rapidly with approaching 100 awards now accredited as we start 2022. We are pleased to see that regional awards as well as national ones are signing up. These include the latest to achieve ‘Outstanding’ status – The Northamptonshire Business Excellence Awards and The Northamptonshire Education Awards. Congratulations to the organisers, All Things Business on very well run, fair and transparent awards. Feedback included: 
The briefing pack, communication and pre judging information was professional and clear. The awards from start to finish were extremely well organised and highly professional. It was an outstanding event.” (Judge, NBEA Awards 2021)       

 

NBEA
Northamptonshire Education Awards

List of currently accredited awards

Award SchemeOrganiserIndustryLevelAccreditation Date
ARMA Ace AwardsAssociation of Residential Managing AgentsPlanning and Property06/06/2022
Global Good AwardsGlobal Good Communications Corporate Social Responsibilty15/04/2022
Investors in People AwardsInvestors in PeopleHR and Training04/04/2022
Northamptonshire Business Excellence AwardsAll Things BusinessBusiness17/01/2022
Northamptonshire Education AwardsAll Things BusinessEducation17/01/2022
SBID International Design AwardsSociety of British and International Interior Design (SBID)Design & InnovationPending
The Card and Payments AwardsCard and Payment Awards Ltd Financial Services31/08/2021
The Diana AwardsThe Diana AwardYouth work10/11/2020
UK Paid Media AwardsDon't PanicMarketing PR Events & Advertising16/12/2021
APAC Search AwardsDon't PanicMarketing PR Events & Advertising16/12/2021
Canadian Search AwardsDon't PanicMarketing PR Events & Advertising16/12/2021
European Content AwardsDon't PanicMarketing PR Events & Advertising16/12/2021
UK Company Culture AwardsDon't PanicMarketing PR Events & Advertising16/12/2021
UK Dev AwardsDon't PanicMarketing PR Events & Advertising16/12/2021
UK Search AwardsDon't PanicMarketing PR Events & Advertising16/12/2021
Digital Experience AwardsAwards International Digital01/06/2022
UK Employee Experience AwardsAwards International Business01/06/2022
The Gulf Sustainabilty AwardsAwards International Corporate Social Responsibility01/06/2022
International Business Excellence AwardsAwards International Business01/06/2022
UK Customer Experience AwardsAwards International Customer Contact01/06/2022
Turkey Customer Experience Awards Awards International Customer Contact01/06/2022
Asia Customer Experience AwardsAwards International Customer Contact01/06/2022
US Customer Experience AwardsAwards International Customer Contact01/06/2022
Gulf Customer Experience AwardsAwards International Customer Contact01/06/2022
UK Complaint Handling AwardsAwards International Customer Contact14/02/2022
UK Business AwardsAwards International Business14/02/2022
UK Business and Innovation AwardsAwards International Business14/02/2022
International Customer Experience AwardsAwards International Customer Contact14/02/2022
South West Tourism Excellence AwardsServices for TourismTravel & Tourism06/07/2021
Cornwall Tourism AwardsServices for TourismTravel & Tourism06/07/2021
Bristol, Bath and Somerset AwardsServices for TourismTravel & Tourism06/07/2021
Beautiful South AwardsServices for TourismTravel & Tourism06/07/2021
Devon Tourism AwardsServices for TourismTravel & Tourism06/07/2021
Dorset Tourism AwardsServices for TourismTravel & Tourism06/07/2021
Security & Fire Excellence AwardsRevolution EventsHealth & Safety07/06/2022
Learning Science Teaching Innovation Awards Learning Science LtdEducation11/04/2022
Registered Trainer of the Year AwardTrainer Courses LtdTraining08/04/2022
Customer Happiness Summit & AwardsPlan3MediaCustomer Contact22/02/2022
International Real Estate Community Management Summit (IRECMS) Dubai AwardsPlan3MediaPlanning and Property22/02/2022
VisitEngland Awards for ExcellenceVisitEnglandTravel & Tourism09/02/2022
AUIS Innovation AwardsAUIS Entrepreneurship and Innovation CenterBusiness01/02/2022
Business Champion AwardsCapital Business MediaBusiness05/11/2021
Care Home AwardsStratford Projects LtdHealth & Social Care21/01/2022
Care Sector Supplier AwardsStratford Projects LtdHealth & Social Care21/01/2022
Digital Signage AwardsStratford Projects LtdMarketing PR Events & Advertising21/01/2022
E-Mobility AwardsStratford Projects LtdTransport & Logistics21/01/2022
Home Care AwardsStratford Projects LtdHealth & Social Care21/01/2022
Learning Excellence AwardsStratford Projects LtdHR and Training21/01/2022
Online Retailer AwardsStratford Projects LtdRetail 21/01/2022
Vehicle Recycling Excellence AwardsStratford Projects LtdTransport & Logistics21/01/2022
Contact Centre Excellence awards Revolution EventsCustomer Contact05/03/2021
eCommerce Awards Revolution EventsRetail & Consumer Goods05/03/2021
Family Law AwardLexisNexisLaw25/03/2020
LexisNexis Legal AwardsLexisNexisLaw09/09/2020
MENA Search AwardsDon't PanicMarketing PR Events & AdvertisingPending
Northern Dev Awards Don't PanicIT & TelecommunicationsPending
Northern Digital AwardsDon't PanicIT & TelecommunicationsPending
Northern eCommerce AwardsDon't PanicRetail & Consumer GoodsPending
PFM AwardsIML GroupPlanning and Property06/10/2020
The Inside Out AwardsMYWWMarketing PR Events & Advertising23/02/2021
The Leadership Excellence AwardsGDSBusiness Leaders06/10/2020
European Search AwardsDon't PanicMarketing PR Events & Advertising12/05/2021
Global Search AwardsDon't PanicMarketing PR Events & Advertising12/05/2021
US Agency AwardsDon't PanicMarketing PR Events & Advertising12/05/2021
UK App AwardsDon't PanicIT & Telecommunications 12/05/2021
UK Business Tech AwardsDon't PanicIT & Telecommunications12/05/2021
Global Business Tech AwardsDon't PanicIT & Telecommunications12/05/2021
UK Social Media AwardsDon't PanicMarketing PR Events & Advertising12/05/2021
UK Content AwardsDon't PanicMarketing PR Events & Advertising12/05/2021
Global Content AwardsDon't PanicMarketing PR Events & Advertising12/05/2021
US Search AwardsDon't PanicMarketing PR Events & Advertising12/05/2021
US Social Media AwardsDon't PanicMarketing PR Events & AdvertisingPending
Global Biddable Media AwardsDon't PanicMarketing PR Events & Advertising12/05/2021
Global Digital Excellence AwardsDon't PanicMarketing PR Events & Advertising12/05/2021
Global Marketing AwardsDon't PanicMarketing PR Events & Advertising12/05/2021
Global eCommerce AwardsDon't PanicRetail & Consumer Goods12/05/2021
UK eCommerce AwardsDon't PanicRetail & Consumer Goods12/05/2021
UK Digital Growth AwardsDon't PanicMarketing PR Events & Advertising12/05/2021

What is the Independent Awards Standards Council?

The Independent Awards Standards Council (IASC) and the Awards Trust Mark are a non-profit making exercise with the sole aim of promoting trust in the award industry as a whole for the benefit of all stakeholders. By applying for an Awards Trust Mark we hope that you will be contributing to this aim and keep within the spirit of its intentions. Please contact the Independent Awards Standards Council directly should you wish to become a member. Current members are as follows:  

Chris Robinson

Chris Robinson

MD & Founder Boost Awards

Paula Kelsey

Paula Kelsey

Owner Cloud 9 Event Management Limited & Founder ‘Fresh Awards’

Karen Sutton

Karen Sutton

Founder The Global Good Awards

Louise Turner

Louise Turner

Founder & Chief Wordsmith, Awards Writers

Victoria Sibley

Victoria Sibley

Marketing Manager, AwardStage